Global Business Anthropology Summit 2025 in Tokyo

Summit Theme 2025:  Myths and Realities in Business

The fifth Global Business Anthropology Summit (GBAS) hosted by Chuo University and Research Group for the Anthropology of Administration (RGAA) will be held in Tokyo, Japan, from June 14 to 16, 2025.

Unlock the secrets of success at our "Myths and Realities in Business" meeting, focusing on the transformative power of business anthropology. Discover how cultural insights and anthropological approaches are revolutionizing the business landscape. Don't miss this opportunity to uncover the hidden truths and practical applications of business anthropology. Connect with experts, share ideas, and be part of a dynamic dialogue that shapes the future of business.

Program and Registration information now available.

Early Bird Rates Available Until February 28, 2025! 

Summit formats are thoughtfully designed to ignite inspiration, foster meaningful conversations, and create an environment where participants can expand their knowledge. Here, you’ll engage in rich, intellectually stimulating dialogues that explore the intricate connections between business and anthropology.

At the heart of this Summit is interaction and engagement. We’ve curated a variety of dynamic settings that encourage open discussions and ensure every participant feels at ease to share their insights and experiences.

Take a look at the descriptions below, explore the different thematic axes, and choose the format(s) that best align with your topic. Let’s create a space where ideas flow freely, and new perspectives are born!

Step into the vibrant world of our salons, where conversations are expertly guided by a skilled moderator. These sessions are designed to delve deep into specific topics, sparking thought-provoking discussions and uncovering new insights. As participants share their diverse experiences and knowledge, they inspire each other, creating a rich tapestry of ideas that can shape the future of business through the lens of anthropology. Are you ready to lead a salon and ignite fresh, groundbreaking ideas about the future of business? Join us for an inspiring exchange of perspectives!

Embrace your inner "homo ludens"—the playful human—by joining our dynamic workshops. Not everyone gets to play as much as they should, but here’s your chance to change that! Challenge your colleagues to broaden their horizons with innovative concepts and methodologies through the power of gamification and creative tools. These workshops are more than just fun—they’re an opportunity to explore new business strategies, gain deeper insights into overcoming challenges, and engage with others in completely new ways. Are you a natural game-changer? Do you have a creative approach that could inspire and energize others? Then why not flip the script by turning your audience into active participants, exploring the future of business, or tackling complex issues together? Let's play, learn, and innovate!

We will explore integrating traditional spiritual and religious values with modern business practices for sustainable growth and ethical decision-making. It will highlight the impacts of spirituality and religion on corporate culture, leadership, and employee well-being, focusing on integrity, empathy, and purpose. Attendees will gain insights from practical frameworks and case studies on creating inclusive workplaces that respect diverse spiritual and religious backgrounds while fostering innovation.

Pop Culture Dynamics: The Business Behind the Buzz

We will explore how anthropological insights into pop culture, including Japanese anime, comics, and the broader creative industry, can drive business success. It will examine how cultural trends and consumer behaviors shape these vibrant sectors, providing a deeper understanding of their impact on global markets. Attendees will learn how to leverage these insights to inform brand strategies, enhance consumer engagement, and foster innovation.

Thriving Through Time: The Secrets to Business Longevity

We will uncover how business anthropology can reveal the keys to enduring success. Explore the cultural and social factors that contribute to sustainable business practices and learn how long-term vision and innovative strategies can be informed by anthropological insights. Attendees will learn from case studies and practical frameworks on sustaining innovation, building resilient corporate cultures. 

Anthropology Meets Business: Creating Value Through Cultural Insights

We will delve into the transformative potential of business anthropology. Discover how cultural insights and anthropological approaches can drive innovation, enhance strategies, and create significant value in the business world. Attendees will learn from case studies and practical examples of businesses that have successfully integrated cultural insights into their operations.

CONTACT US

If you have any question related to GBAS, please send us a message to gbas2025.tokyo@gmail.com.